Choosing the right image format for ecommerce has a direct impact on user experience. A practical guide to formats and the new 3:4 available in TiendaPop.

Choosing good images for ecommerce is not just about aesthetics. Image format directly proves how your store looks, how users navigate it and, in many cases, whether they end up buying or not.
One of the most common mistakes is uploading images without considering the format expected by the store’s layout. The result: awkward crops, empty spaces and poorly structured product pages.
Every ecommerce template is designed to work with specific image ratios. When images don’t respect those proportions:
In a mobile-first environment, these details have a direct impact on UX (user experience) and brand perception.
This is the most traditional format. It’s widely used in marketplaces and simple catalogs.
This is the standard format for social media.
Adds context and a sense of environment.
The 3:4 format is one of the most commonly used in modern ecommerce because it:
To help protect store design and navigation experience, TiendaPop now includes the 3:4 format. You can generate images in this format directly from the platform.
Choosing the right format is a small decision that can have a big impact on the shopping experience.
With TiendaPop, you can generate images in the exact format your store needs and protect UX from the very first impression.
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